Don’t worry, Facebook still reigns supreme for website referral traffic, but according to this Mashable article “Pinterest accounted for 3.6% of referral traffic, while Twitter just barely edged ahead of the newcomer…” That’s impressive growth that shouldn’t go unnoticed by your social media strategy.
Is your website ready to benefit from the Pinterest wave?
We suggest trying to pin your site’s pages to see what pinners can or cannot pin. Are your photos pinning properly? Does your logo look ok? Unfortunately, the news isn’t good for Flash based sites, especially for those who have large Flash based portfolios. You’ll find that people cannot share and rave about your beautiful website, let alone your work. Frustrating for the pinner prepped and ready to share how great you are at what you do. That also means missed referral traffic to your website.
Are you ready to join Pinterest brand pages?
Get proactive and start investigating Pinterest if you haven’t already. WARNING: You’ll be hooked like the rest of us….but it’s absolutely worth it for the amount of traffic you could generate for your website.